Why do people go looking for evidence that supports their point of view?

Change in the workplace can take people out of their comfort zone and make them feel uncertain, powerless and, even, angry.

In this podcast, Rob and Ricky discuss why people look for evidence that supports their perception that change is difficult and undesirable. They also offer suggestions about how leaders and managers can help their teams to navigate and embrace change.

Resistance to change is a natural reaction in most of us. We like doing things the way we’ve always done them, and we don’t like having to learn something new or do something in a different way. It makes us feel like we’re not in control.

So when change is foisted upon us, we look for evidence that supports our deep-held belief that things were fine the way they were. We don’t like being made to accept someone else’s point of view and we want everyone to conform to our perception of the world. It’s classic ‘comfort blanket’ behaviour!

Change in the workplace is often viewed by employees as inconvenient and detrimental to their ability to carry out their job effectively. They’ve made that assumption and they go looking for proof to back it up.

Managers can address these concerns by helping their staff to see change as an opportunity. They can ask people to look for evidence by all means – but evidence that supports the positive outcomes of change. Explaining the reasons why things have changed can also be very effective: perhaps it has helped eradicate a problem, streamlined a system or opened up new opportunities. Usually change is about progress. Give people the answers they need. Explain how change might help them to do their job more effectively or simply. Show them the bigger picture.

By turning a problem-orientated mindset into a positive one, we can understand that change may mean different, but it doesn’t have to mean difficult or bad.

Psychological Safety and Routine Thinking

In Transformation with a Capital T (McKinsey & Co) the article begins with the statement: “Companies must be prepared to tear themselves away from routine thinking and behaviour.”

This is a provocative way to open an article, but it’s an idea I can’t help agreeing with. What we like to ask is how and why. But first let’s focus on what:

What is routine thinking?
Routine thinking is based on regular procedures and is often set within the parameters of expected norms. There is a safety in routine thinking: if something has worked in the past, allow it to work in the future too.

The problem here comes in the question of progression. What can be enhanced when we are confined to our way, or our organisation’s way, of thinking.

How do we tear ourselves away from routine thinking?

Now it’s all too easy to create debate. Poke a few holes in a theory and see if it is robust enough to pad out the gaps. If we want to move away from routine thinking, what would be the exact opposite of the routine; how feasible would that be to do?

To carry out this line of questioning through each procedure you have would be impossibly long-winded and ultimately demotivating for your team. So, instead of interrogating a new way of thinking at a process-level, the mindset has to be adopted at an organizational, or team, level. If you are to unlock new thinking and new behaviours in your people, you need to create an environment in which your people can thrive and truly think and behave differently.

Why should we do this?

Simple answer: for efficiency and effectiveness.

Detailed answer: In their Case Study, Project Aristotle, Google sought the perfect formula for creating effective teams. Routine thinking might suggest that effective teams are the result of effective management and leadership. But the results of Project Aristotle showed something else. In their research, over 180 teams were studied but no patterns emerged. They extended their research to review the traditions, behavioural standards and unwritten rules that govern how the team functions.

As no two teams appeared alike, Project Aristotle uncovered that a team’s norms are unique to that particular team.  Something has been established within a team to make it different from themselves. I believe the key to norms is through an emotional connection, and this is echoed in Project Aristotle’s findings that psychological safety is an essential component of an effective team. Teams were found to perform well when certain conditions exist; interpersonal trust, mutual respect and comfortable being themselves.

Key evidence is in the way they allowed others to fail safely, there was respect for divergent opinions, there was freedom to question the choices of others in a supportive way, and they never undermined the trust. This meant that they could do away with routine thinking and rely on the trust of their colleagues.

My primary takeaway from the Google research is the need for psychological safety. Charles Duhigg explores this further in his enlightening book Smart Faster Better.

Can this be more than Silicon-Valley Fantasy?

When I reflect on my own experience, I have only ever felt psychological safety twice in my 30-year career, and they happened simultaneously.

I was part of two teams. I had my own team and was a member of a senior team.  We outperformed all expectations this particular year.  Morale within my team was immense and that gave us a feeling of safety to encourage our colleagues to continue outperforming expectations.. We were unaware, however, of the merger talks happening at the same time.  After the merger was announced, I spoke to a board member about the decision. They spoke ruefully of our success, that “if we knew then how you were going to perform this year, we would never have agreed to merge”.

The psychological safety felt quickly turned illusory, and I wonder now how I would’ve felt if that year we plodded along in our routine thinking; would we have been more accepting of the merger? Was the news devastating in contrast to the high team spirit?

As leaders, there is an interesting choice

…do you:

  • Break the mould and create an environment where people can take a chance, fail safely, learn then grow on the back of it?
  • Accept the safety in routine thinking, play it safe but miss out on potential innovation?

Do you know leaders who sit somewhere between the two? Those who say that they are up for the challenge but revert to type at the first signs of trouble?

It is difficult to embed a different way of thinking to your working life. But to establish an environment of psychological safety offers Googleable advantage.

I accept this is simplistic but business today runs at such a pace. You only have to look at the media to see failure in businesses, large and small. Leaders make commitments to stakeholders on best information available that means results are then demanded. We look to blame others for failures which are then punished and, worse, the opportunity to learn is missed. When you add to this personal agenda and vested interest is it any wonder that performance and people suffer? However well intentioned leaders might be, when it all hits the fan, they revert to type to get stuff done. It is this behaviour that undermines psychological safety and essentially leads to any business running with the handbreak on. People hold back.

When faced with the pressures of today, it takes a brave (or clever) leader to tear themselves away from routine thinking and behaviour.

If you’d like to explore psychological safety in your organisation let’s have a conversation. Email me at ricky.muddimer@thinkingfocus.com and we’ll arrange a time to chat.

 

5 fears that WILL lose you the sale

More often than not, it isn’t what we say that loses us the sale – it’s how we think.

Sales, more than any other profession, plays with our minds and at certain critical moments during the sales process we are particularly vulnerable to talking ourselves out of a sale. Subconsciously, fear can distort our thinking during these decisive stages which is why having an awareness of how our minds work can make the difference between success and failure.

Be honest, have you ever caught yourself thinking any of the following?

  • I’ve got a new lead but what if it’s a waste of time?
  • I’m about to become one of those irritating sales calls but hey, it’s another appointment to add to the log.
  • Our product isn’t the best on the market and it probably won’t be what they’re looking for.
  • They’ve gone quiet – we must have been too expensive …
  • … or maybe they’re talking to someone else?

As sales people we are great story tellers. This is how we convince our prospects that we can solve their problems. It’s also how we talk ourselves out of a sale. Whenever we’re persuading ourselves or someone else of our point of view we go looking for evidence to back it up. What really matters is where we look for that evidence.

Our minds are powerful and use all our senses to store multiple experiences on the hard drive that is our subconscious.   Our subconscious is incredibly complex and I do not pretend to understand the inner workings but if you want to learn more get a copy of Incognito by David Eagleman, he knows his stuff. For the purposes of this argument, we simply need to be aware that the subconscious stores experiences and emotions associated with those experiences.  Within the subconscious filing system are ‘folders’ where we store habits, beliefs, cultures and biases.

Although we store our take on reality, it is not necessary the truth, although we will be convinced that it is exactly as we remember. When faced with a new, scary or challenging situation, the way we’re feeling at the time will influence which subconscious files and folders our conscious mind chooses to access.

Conversely, these files and folders will inform how we feel going into a sales situation.  Contained within them will be the culture of our company and sales team, our biases relating to prospects, products and services, past sales experiences and beliefs about our capability and ability to deliver what the prospect wants.

So what can we do about it?

As we’ve already acknowledged, a seller’s mindset can be their best asset, but it can also be their undoing.

Developing a winning mindset relies on us revisiting the way we think at critical moments in the sales process.

Listen to the voice in your head

Is it being helpful or unhelpful? What many of us don’t realise is that we can choose how we think – in other words, what our inner voice is telling us.

If you start thinking about the negative reaction you might get when you make a call, you’re not going to have the right mindset to maximise the impact of your sales message during the conversation. When it comes to discussing price, the wrong mindset can leave you wide open to cost challenges and a lack of conviction. Assuming you’ve managed to seal a deal, the way you think will influence your ability to ask for referrals. Are you being a bit cheeky or do you feel you’ve done a great job and have earned it?

Changing your thinking takes time and the first step is simply being aware of how you think in different situations. By taking control of your thinking,  you can develop a winning sales mindset.